We welcome you to our website and appreciate your interest in our company. We take the protection of your personal data very seriously. We process your data in accordance with the applicable legal provisions for the protection of personal data, in particular the EU General Data Protection Regulation (GDPR) and the country-specific implementation laws applicable to us. With the help of this privacy notice, we inform you comprehensively about the processing of your personal data by Alexander Wiegand SE & Co. KG and your rights.
Personal data is the information that makes it possible to identify a natural person. This includes, in particular, name, date of birth, address, telephone number, e-mail address but also your IP address. Anonymous data exists if no personal reference can be established to the user.
Contents
1. Responsible body
2. Data protection officer and data protection coordination
3. Scope
4. Your rights as a data subject
5. General processing of your data
6. Processing of your data on this website
7. Processing of your data in the online shop
8. Processing of your data in the Customer Portal
9. Processing of your data in the Enterprise Portal
10. Processing of your data with online job applications
11. Processing of your data for the newsletter
12. Processing of your data for webinars
13. Processing of your data in customer satisfaction surveys
14. Processing of your data within the framework of our presence in social media
15. Processing of your data on the WIKA IIoT platform and its apps
16. Processing of your data when you visit WIKA Klingenberg
17. Processing of your data outside these propositions
1. Responsible body
Address
WIKA Alexander Wiegand SE & Co. KG
Alexander Wiegand
Alexander-Wiegand-Straße 30
63911 Klingenberg – Germany
Contact information
Website: www.wika.de
Phone: +49 9372 132-0
Fax: +49 9372 132-406
E-mail: info@wika.de
2. Data protection officer and data protection coordination
Data protection officer
atarax Unternehmensgruppe
Luitpold-Maier-Str. 7
D-91074 Herzogenaurach
Contact information
www.atarax.de
In addition to the data protection officer, we have set up a data protection coordination office. It is the point of contact for all data protection issues.
Address
WIKA Alexander Wiegand SE & Co. KG
Data protection coordination
Alexander-Wiegand-Straße 30
63911 Klingenberg – Germany
Contact information
datenschutz.de@wika.com
4. Your rights as a data subject
First, we would like to inform you about your rights as a data subject. These rights are standardised in Art. 7 and 15 – 22 of the GDPR. They include:
- Right to withdraw your consent (Art. 7 para. 2 of the GDPR),
- Right of access (Art. 15 GDPR),
You have the right to get information on whether and, if yes, which personal data we process unless this affects third-party rights and freedoms. - Right to erasure (Art. 17 GDPR),
You may request erasure of your personal data unless this does conflict with any law or our overriding interest. - Right to rectification (Art. 16 GDPR),
You may request the rectification of the data we have stored about you. - Right to data portability (Art. 20 GDPR),
You may request us to transfer your personal data to you or a third party determined by you if they are processed by automated means and either processed by us based on your consent or a contract. This is only possible if third-party rights are not adversely affected. - Right to restriction of data processing (Art. 18 GDPR),
You may request to restrict processing under certain conditions mentioned in the GDPR. - Right to object to processing of data (Art. 21 GDPR).
On grounds relating to your particular situation, you may request that we stop processing activities that we are carrying out due to our overriding legitimate interest unless we have compelling legitimate grounds or unless we need it for the assertion, exercise or defence of legal claims. This also applies to profiling based on such legal basis.
To assert these rights, please contact our data protection coordination. The same applies if you have questions regarding data processing in our company; we will gladly answer them. If you already are a WIKA customer, supplier or employee or former employee, you are also welcome to contact your known contact person. This may be the case, for example, if you wish to notify us of changes regarding your contact details. Irrespective of that, you are entitled to lodge a complaint with a supervisory authority in matters of data protection.
Rights to object for direct advertising
If you object to the processing of data for direct advertising purposes, we will no longer process your personal data for these purposes. This objection can be made any time in an informal manner without incurring any costs other than the transmission costs according to the base rates. Please contact werbung@wika.de, if possible.
5. General processing of your data
Generally collected data from web-based applications and services
For the purpose of ensuring the security, availability and quality of our web-based services such as website, online shop and Customer Portal, we process the following data in accordance with Art. 6 para. 1 pt. c in conjunction with Art. 32 of the EU GDPR:
- Name of the internet service provider
- Information about the website from which you are visiting us
- Web browser and operating system used
- IP address assigned by your internet service provider (in anonymous form)
- Requested files, transferred data volume, downloads/export of files
- Information about the web pages you visit within our website, including date and time
This data is processed for two years.
Automated case-by-case decisions
We do not use any purely automated processing processes to bring about a decision.
The purposes of processing
Regardless of the individual processing purposes, which we will present to you in detail in the following, we reserve the right to process data if it is absolutely necessary for the assertion, exercise or defence of legal claims and if no legal provision precludes this.
Disclosure of personal data
Generally, we do not disclose your personal data to third parties. In cases in which it is necessary to process your request or to fulfil a contract or execute pre-contractual measures, data is transmitted within WIKA Group. For certain processing situations, we contract selected service providers, whom have been contractually obligated to data protection. Insofar as we are unavoidably affected by an obligation of disclosure by legal requirement or official order, in addition to the other recipients mentioned in detail, further recipients may be the bodies required in each single case.
6. Processing of your data on this website
Cookies
Our websites utilise cookies in several places. These are small text files which your browser stores on your computer (locally on your hard drive). Generally, the legal basis for the use of cookies is your consent in accordance with Art. 6 para. 1 pt. a of the GDPR, which you have given by means of your settings in the consent management system (“cookie banner”). The cookies used are explained in detail there. You may withdraw this consent any time by deleting the cookies and then setting or rejecting cookies as you desire.
Irrespective of that, we use the “Cookie consent” cookie due to our legal obligation to obtain and prove your consent for certain processing situations in accordance with Art. 6 para. 1 pt. c of the GDPR in combination with Art. 7 of the GDPR. Furthermore, in accordance with chapter 25 TTDSG (German Telecommunications and Telemedia Data Protection Act), we use cookies that are essential for the operation of the website or a service that you have expressly requested. They are individually described in the cookie banner.
We use cookies to make our service more user-friendly, effective and safe. Furthermore, we use cookies, as they allow us to analyse how users use our websites. Thus we are able to tailor the contents to the requirements of the user. Cookies also make it possible to measure the effectiveness of a particular advert and show us where best to place it depending, for example, on the topics the user is interested in.
Most of the cookies we use are so-called “session cookies”. These are automatically deleted after your visit. Permanent cookies are deleted from your computer automatically when their period of validity has expired or if you delete them yourself before they expire. Most web browsers accept cookies automatically. However, you can usually change the settings in your browser. Please note: If you deactivate the setting of cookies, the functions of our website may no longer be fully usable.
Links to other websites
Our website also includes – clearly marked – links to the internet presences of other companies. If there are links to websites of other providers, we have no influence on their contents and their handling of personal data. Therefore, we shall not be responsible or liable for any of these contents. The respective provider or operator of the pages is always responsible for the content of these sites and the declarations of data protection valid there.
At the moment of establishing the link, the pages linked-to were checked for any possible infringements or noticeable violations of the law, which at that time could not be identified. A continuous control of the contents of the linked-to websites, however, is not reasonable without any specific evidence of a violation of the law. As soon as such violations of the law become evident, we will remove such links promptly.
YouTube videos
On some pages of our internet presence, embedded YouTube videos are used. YouTube is a service of Google LLC., Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). The company’s privacy policy can be found at https://policies.google.com/privacy. If you call a page, the contents is retrieved from YouTube (preview image, for example) and then shown. The video is then retrieved from YouTube only after you have clicked and thus given your consent in accordance with Art. 6 para. 1 pt. a of the GDPR.
We would like to point out that you leave the scope of application of this privacy notice when you change to the YouTube website and that we neither know how your data is further processed by Google nor have we control about it.
User profiles / web tracking procedures
We use various analysis tools on our website to improve your user experience. In the cookie banner, we ask for your consent in accordance with Art. 6 para. 1 pt. a of the GDPR. The individual tools are described in more detail below.
Google Analytics
This website uses Google Analytics, a web analytics service provided by Google LLC., Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). Google Analytics uses cookies that allow to analyse how users use the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.
By activating IP anonymisation on this website, your IP address will be truncated by Google within the area of member states of the European Union or other parties to the Agreement on the European Economic Area. Only in exceptional cases will the whole IP address be first transferred to a Google server in the USA and truncated there.
Google will use this information on our behalf for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing them with other services relating to website activity and internet usage. The IP address that your browser conveys within the scope of Google Analytics will not be associated with any other data held by Google.
Sessions and campaigns stop after a certain amount of time. By default, sessions will end after 30 minutes of no activity and campaigns after six months. The personal data of users will be deleted or anonymised after 14 months. For more information about Terms of Use and Privacy, please visit https://marketingplatform.google.com/about/analytics/terms/de/ and https://policies.google.com/?hl=en.
You can also prevent the collection of the data generated by the cookie about your use of the website by Google, and the processing of these data by Google, by downloading and installing the available browser plug-in from the following link [https://tools.google.com/dlpage/gaoptout?hl=en]. An opt-out cookie is stored on your device for this. If you delete your cookies, you must click this link again. Please note that on this website Google Analytics has been extended by the code “gat._anonymizeIp” in order to ensure the anonymous collection of IP addresses (so-called IP masking). We also use Google Analytics to analyse data from AdWords (see also Google AdWords) as well as the data from the Google advertising functions, purely for statistical purposes. If you do not wish this, you may disable it in the Ads Preferences Manager ( https://www.google.de/settings/ads or https://www.google.com/settings/ads/onweb/?hl=en).
Google processes your personal data also in the USA based on the EU standard data protection clauses (https://policies.google.com/privacy/frameworks?hl=en).
Google AdWords Remarketing & Conversion Tracking
This website uses the features of Google AdWords Remarketing to advertise this site on Google’s search results, as well as on third-party websites. The provider of the service is Google. For this purpose, Google sets a cookie in the browser of your device, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit.
Processing is based on your consent in accordance with Art. 6 para. 1 pt. a of the GDPR. Any further processing of data will only take place if you have consented to Google linking Google’s internet and App browsing history to your Google account and using information from your Google account to personalise ads you view on the web.
This website uses the Google AdWords online advertising program and Google’s conversion tracking as part of Google AdWords. We use the offer of Google AdWords in order to draw attention to our offers from external websites with the help of advertisement (Google AdWords). In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. This gives us the opportunity to show you advertisements that are of interest to you and to make our website more attractive to you.
The conversion tracking cookie is set when a user clicks on a Google-served AdWords ad. These cookies usually lose their validity after 90 days and are not used for personal identification. If the user visits certain pages on this website and the cookie has not yet expired, Google and we may recognise that the user has clicked on the advertisement and has been redirected to this page. Each Google AdWords customer receives a different cookie. Cookies thus cannot be tracked through the websites of AdWords advertisers. The information gathered using the conversion cookie is used to generate conversion statistics for AdWords advertisers who have opted for conversion tracking. Customers are told the total number of users who clicked on their ad and were redirected to a conversion tracking tag page. However, they do not receive information that personally identifies users.
You can permanently disable the setting of cookies for ad preferences on Google at the following link: https://adssettings.google.com
Alternatively, you can visit the Digital Advertising Alliance at www.aboutads.info to find out about setting cookies and how to make settings. Finally, you can set your browser so that you are informed about the setting of cookies and individually decide on their acceptance or exclude the acceptance of cookies for specific cases or in general.
Where applicable, Google LLC transfers personal data to the USA on the basis of the EU standard data protection clauses ( https://policies.google.com/privacy/frameworks?hl=en). For more information and privacy policy regarding advertising and Google, please visit: https://policies.google.com/technologies/ads?hl=en
Google reCAPTCHA
This website uses Google reCAPTCHA v3, a service provided by Google LLC., Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). Google reCAPTCHA uses cookies. Furthermore, information about your browser and existing Google cookies is read and your interaction with the website recorded. We use Google reCAPTCHA on all internet pages on which you can communicate directly with us, for example via contact form or comment. The information about your use of this website in this context is usually transmitted to a Google server in the USA and stored there.
On our behalf, Google will use this information to decide whether an entry has been made by a person or a machine. This enables an efficient and user-friendly spam and bot protection and serves the security and availability of this website. The IP address provided by your browser as part of Google reCAPTCHA will not be merged with any other data held by Google unless you are connected to your Google account and unless cookies from Google or one of its affiliates are stored on your computer.
For more information about privacy, please visit https://policies.google.com/?hl=en.
Should you withhold your consent to the storage of cookies and the execution of scripts, or prevent us from doing so by setting your browser software accordingly; in this case you will not be able to use all the functions of this website to their full extent. In particular, you will not be able to comment or use the contact form. The basis is our legal obligation in accordance with Art. 32 of the GDPR to ensure confidentiality, availability, integrity and resilience of our systems.
Google processes your personal data also in the USA based on the EU standard data protection clauses ( https://policies.google.com/privacy/frameworks?hl=en).
Webtrends
Subject to your previous consent in the cookie banner in accordance with Art. 6 para. 1 pt. a of the GDPR, this website uses Webtrends, a web analysis service of Webtrends Inc., 555 SW Oak Street, Suite 300, Portland OR 97204, USA. Webtrends uses cookies and the information generated regarding your use of this website is generally transmitted to a Webtrends server in the USA and stored there in compliance with the contractual guarantees of the EU standard data protection clauses; they can be consulted at: https://cdn.webtrends.com/files/legal/Webtrends_Data_Protection_Addendum.pdf.
Webtrends will use this information on our behalf for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing them with other services relating to website activity and internet usage. The IP address that your browser conveys within the scope of Webtrends will not be associated with any other data.
LinkedIn – Insight tag
Subject to your previous consent in the cookie banner in accordance with Art. 6 para. 1 pt. a of the GDPR, this website uses the analysis and conversion tracking technology of LinkedIn Inc. (“LinkedIn”), LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland. With the above-mentioned technology from LinkedIn, more relevant, interest-based advertising is displayed. The legal basis for the processing is our legitimate interest in customer-oriented marketing Art. 6 para. 1 pt. f. GDPR.
We pursue the purpose of customer-oriented marketing. We also receive aggregated and anonymous reports from LinkedIn on advertisement activities and information about how you interact with our website. However, LinkedIn is able to associate the visit to our page with your LinkedIn user account.
We have no control over the information that LinkedIn collects through this, nor the extent of the information collected by LinkedIn. We also have no knowledge of the content of the data submitted to LinkedIn. Further information on LinkedIn’s privacy policy can be found here: https://www.linkedin.com/legal/privacy-policy#choices-oblig
You may object to the analysis of your usage behaviour by LinkedIn and the display of interest-based recommendations (“opt-out”); click on “Decline on LinkedIn” (for LinkedIn members) or “Decline” (for other users) at https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.
Microsoft Dynamics For Marketing
Subject to your previous consent in the cookie banner in accordance with Art. 6 para. 1 pt. a of the GDPR, this website uses Dynamics For Marketing (“Dynamics”) of the Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. Further information on data protection can be found at https://privacy.microsoft.com/en-US/privacystatement. This allows us to show you more relevant advertisements based on your interests.
We also use Dynamics to electronically send you relevant information about the company, its products, services and events – subject to your explicit consent in accordance with Art. 6 para. 1 pt. a of the GDPR or, in case of existing customers, based on our legitimate interests in accordance with Art. 6 para. 1 pt. f of the GDPR.
We process your data until they are longer needed for these purposes, you object to processing or you withdraw your consent. To claim your rights as a data subject, please contact us at werbung@wika.de.
Microsoft Omnichannel D365 chat
This tool from Microsoft (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA) allows you to chat with our employees directly on our homepage. Subject to your previous consent in the cookie banner in accordance with Art. 6 para 1 pt. a of the GDPR, the following personal data is collected and stored when you use this tool:
- Name and e-mail address of the user
- Corresponding IP address
- Date and time of the respective chat entries
- Chat record
Further data will not be saved. The data is required to enable us to contact you and to send you appropriate replies. The data will be stored after your chat with us in order to be able to access the data at a later point in time for clarifying facts, if necessary. Data is stored until the data is no longer needed for the stated purpose or you withdraw your consent or you assert your rights as a data subject and there is no storage obligation. As a rule, the data will be deleted after 6 months.
When using Omnichannel chat, data may also be processed in third countries. In order to ensure the security of your personal data, we have agreed guarantees in accordance with the EU standard data protection clauses (Art. 46 para. 2 pt. c and d GDPR).
Contact requests
We collect and process the following data for a contact enquiry:
- Surname, first name
- Company, department
- Address (street, house number, postal code, city, country)
- Phone, fax
- Your message
- Value-added tax identification number
- Customer ID
The scope of the requested information may differ in the individual forms. A distinction is made between mandatory and optional details.
7. Processing of your data in the online shop
We process the data provided by you within the scope of the order form only for the execution or processing of the contractual relationship, unless you agree to further use, or we are legally obliged to do so.
The principle of data economy and data avoidance is observed by you only having to give us the data that we absolutely need to execute the contract or to fulfil our contractual obligations (i.e. your title, first name, surname, company, department, VAT identification number, address, country, telephone number, e-mail) as well as the payment data required for the selected payment method. Of course you are free to enter more data on your own accord if you wish.
Moreover, your IP address is processed for technical reasons and for legal protection. Without this data, we unfortunately have to refuse the conclusion of the contract, as we will then not be able to execute it. And we may have to terminate any existing contract.
Customer account
In our online shop, we offer users the opportunity to create a customer account by entering their personal data. The advantage is that you can see the order history and that your entered data is stored for the order form. When you place an order again, you do not have to enter your data again.
The creation of a customer account is therefore either necessary or possible to fulfil a contract with you or to carry our precontractual measures in accordance with Art. 6 para. 1 pt. b. GDPR. In doing so, the principles of data economy and data avoidance are observed, as only the data required for registration is collected (see above at online shop). Data is subdivided into mandatory data and optional data. Optional data is appropriately marked.
For orders in our online shop we also need information on your billing address for delivery. If the delivery address deviates from the billing address, the above information for the delivery address must also be provided. By registering on our website, the IP address of the user, the date and the time of the registration are also stored (technical background data). By activating the button “Create” you consent to the processing of your data, insofar as they go beyond the compulsory information.
Please note: The password used by you is stored in encrypted form. Employees of our company cannot read this password. This is why they cannot give you any information if you have forgotten your password. In this case please use the function “Password forgotten?”. Using this function you will receive an automated link from us. You can then change your password by using this link. No employee is entitled to ask you for your password by telephone or in writing. This is why you should never give your password if you receive such requests.
After the creation of the customer account has been completed, your data is stored with us for the use of the protected customer area. As soon as you log in to our online shop with your e-mail address as user name and your password, this data is provided in our online shop for actions performed by you. Performed orders can be traced in the order history. You can enter changes to the billing or delivery address here.
Registered persons are free to make changes / corrections to the billing or delivery address on their own. You can also delete your customer account. The FAQ section of the online shop describes in detail how to delete your account.
Payment/disclosure of data within the scope of the online shop
A transfer of your personal data to third parties will only happen insofar as this is necessary for the fulfilment of our contractual obligations or for the execution of the contract (Art. 6 para. 1 pt. b of the GDPR). When paying in our online shop, in connection with this, we will pass on the payment data you have provided to a payment service provider appointed by us (the transmission is TLS/SSL-encrypted), who executes the transaction (available payment methods are: invoice, credit card, PayPal). Your data will only be used by the payment service provider for this purpose. Any further access to your information by third parties is not intended by us. In particular, we will not sell your data or use it in any similar way.
The legal basis is to secure modern, reliable and secure payment options, to fulfil the purchase contract with you in accordance with Art. 6 para. 1 pt. b. GDPR. Irrespective of this, we will comply with our duty of notification as required by law or authorities; in these cases, we will forward the relevant information to the public authorities.
If you have given us your consent in accordance with Art. 6 para. 1 of the GDPR, we transmit your e-mail address and data regarding your order to Trusted Shops GmbH, Subbelrather Str. 15c, 50823 Cologne (www.trustedshops.de) after you have placed your order so that a rating can be submitted ( www.trustedshops.de). The latter will send you an e-mail with the possibility to place a rating of our online shop. Regardless of your consent, you can additionally object to this processing at any time by sending an e-mail to service@trustedshops.com or by clicking the corresponding link in the e-mail sent to you by TrustedShops.
8. Processing of your data in the Customer Portal
The Customer Portal is a service available for our customers. These are especially our corporate customers. A licence agreement is concluded with them for the use of the Customer Portal. The corporate customers decide on their own which of their employees may use the portal.
For fulfilment of the contract in accordance with Art. 6 para. 1 pt. b. GDPR, we process the following data and store it in accordance with the statutory retention periods:
- Title
- Name
- E-mail address
- Password as hash
- Language preference
- Inquiry, order and also order processing data
You can also volunteer to give us further information:
- Phone number
- Fax number
- Mobile phone number
You can alter or delete these at any time. We will delete the data when we no longer need it and there are no legal retention periods preventing deletion.
The legal basis for voluntarily provided data is your consent in accordance with Art. 6 para. 1 pt. a of the GDPR, which you can withdraw any time.
If you give us your consent, we will evaluate how you use the Customer Portal and the configurator contained therein. For this purpose, we use a local Matomo instance in contrast to our other offerings. This helps us to improve the service and make it more user-friendly. In order to be able to prove your consent, as required by law, we use the Cookiebot tool, as described in point 6.
In order to ensure the security, availability and quality of the service, as well as to clearly document legally binding contracts, we save the full IP address and also the time of the first and last login, contrary to the explanation of the generally collected data of web-based applications and services. In order to promptly transmit individual news to your account, such as contract or function changes, we also record the time of the last page view. The LiveChat tool or Google reCAPTCHA are not used on the Customer Portal.
Registration in the Customer Portal
A user account is not created until a licence agreement has been concluded. Users can already be named here and created by WIKA. In addition, an administrator of the customer can also add further user accounts.
9. Processing of your data in the Enterprise Portal
The Enterprise Portal is a service for our suppliers with manufacturer-managed inventory management; a licence agreement must be concluded to be able to use it. For fulfilment of the contract in accordance with Art. 6 para. 1 pt. b of the GDPR, we process the following personal data and store it in accordance with the statutory retention periods:
- Title
- Name
- E-mail address
- Password as hash
- Language preference
- Inquiry, order and also order processing data
We also process the dates of your logins. The legal basis here is our legitimate interest on usage statistics in accordance with Art. 6 para. 1 pt. f of the GDPR.
10. Processing of your data with online job applications
In the case of online job applications, we process the following data first on the basis of your provision and on the establishment of an employment relationship in accordance with Art. 6 para. 1 pt. b. GDPR in connection with Sec. 26 Federal Data Protection Act:
- Surname, first name
- Address
- Contact data
- Application contents (such as curriculum vitae, photo, employer’s references, if necessary further attachments which you make available to us)
The data will be kept by us for 6 months after completion of the application process. If you give us separate permission to do so in accordance with Art. 6 para 1 pt. a of the GDPR, the data will be stored for corresponding longer periods, and may be exchanged between the companies of the WIKA Group.
11. Processing of your data for the newsletter
In the case of newsletters, we process the following data on the basis of your express consent in accordance with Art. 6 para. 1 pt. a. GDPR:
- Surname, first name
- E-mail address
- Title
- Country
- Language
If you have subscribed to the WIKA newsletter, you may easily unsubscribe any time. To do so, go to this subscribe/unsubscribe page and enter the stored e-mail address under “Unsubscribe” at the bottom of the page. After clicking on the “Next step” button, you will be asked for which languages you want to unsubscribe. After this the respective data is deleted. Furthermore, you have the possibility to unsubscribe directly in the newsletters via the “Unsubscribe” button in the signature.
The newsletters sent out are analysed by us with regard to user behaviour. We process the following analysis data exclusively in an anonymous and non-personal form: number of recipients, successful deliveries, undeliverable e-mails (hard/soft bounces), openings, opening rate, click-to-open rate (CTOR), sum of all clicks, click-through rate (CTR), unsubscriptions, sending without reaction.
12. Processing of your data for webinars
When you register for a webinar, we process the following personal data on the basis of your consent, pursuant to Art. 6 para. 1 pt. a of the GDPR, in order to enable you to participate and, if necessary, to send you information concerning your participation or to answer any open questions.
- Surname, first name
- E-mail address
- Language
- optional: company details, incl. address and your position
- optional: ability to contact by telephone
We also process the following additional data to measure and improve our offer, in accordance with Art. 6 para. 1 pt. f of the GDPR:
- Your participation
- if applicable, your question(s) and their responses (chat history)
- if applicable, your participation in surveys
- Focus of the application
The data will be stored for 365 days or until your revocation or objection and will then be anonymised.
To deliver the offering, we are working with LogMeIn (LogMeIn Inc., 320 Summer Street, Boston, MA 02210, USA) as a contract processor, using standard European contract terms. Further information can be found at: https://www.logmeininc.com/en/legal/privacy-shield
In certain cases, service providers support our specialist departments in performing their tasks. The requisite data protection agreements have been concluded with all service providers.
You will receive an invitation to a webinar, either on the basis of your consent, pursuant to Art. 6 para. 1 pt. a GDPR, or as an existing customer on the basis of our legitimate interest, pursuant to Art. 6 para. 1 pt. f GDPR, in strict compliance with § 7 para. 3 UWG (German Act Against Unfair Competition). You can withdraw your consent or object to the processing, at any time, at: werbung@wika.de.
13. Processing of your data in customer satisfaction surveys
We carry out long-term surveys with our existing customers to learn about customer satisfaction unless you objected to participate. We use external service providers who have been contractually obligated to comply with data protection and to protect the confidentiality of business secrets.
Categories / origin of data
To carry out the survey, we only use data we have received from you during the ongoing business relationship. This includes, in particular,
- Contact data (e.g. name/surnames as well as name affixes, company name and address, business e-mail address)
- Occupational data (e.g., function in company, department)
Furthermore, we process the answers you have given us for the purposes mentioned below.
Purposes and legal bases of data processing
The purpose of data processing is our overriding, legitimate interest during an ongoing business relationship to improve our customers’ satisfaction. To reach this goal, we use the survey results to
- improve internal processes based on the results of the survey,
- find out customer’s requirements and market trends,
- evaluate our efforts to continuously improve long-term customer satisfaction and to make internal as well as external comparisons and
- work out relevant scope for improvement together with our contact persons within your organisation in individual cases.
The legal basis for processing is our overriding, legitimate interest to improve customer satisfaction and to strengthen our market position in accordance with Art. 6 para. 1 pt. f of the GDPR and Section 7 of the German Act Against Unfair Competition (UWG). We would like to inform you that you may object to the use for these purposes any time without incurring any costs other than the transmission costs according to the base rates.
15. Processing of your data on the WIKA IIoT platform and its apps
If you have access to the WIKA IIoT platform on the basis of a separate contract with us and/or when using the official WIKA apps, personal data will be processed by us in the following ways.
Purposes and legal bases of data processing
The purpose of processing is
- to provide you with the data from your WIKA instrument in the cloud
- to provide you with the scope of operation of the cloud offer,
- to enable you to log in,
- to inform you by SMS or email about deviations in the operating parameters configured by you or about unit failures,
- to give you access to the ticket system provided for you.
The data processing is necessary to fulfil the contract concluded with you (contract of use) in accordance with Art. 6 para. 1 lit. b GDPR. It takes place exclusively in European data centres. Any additional data that you voluntarily provide to us will be processed on the basis of your consent in accordance with Art. 6 para. 1a GDPR.
Collected data and storage
The following data categories are processed for the purposes mentioned above:
- Personal details (first name and surname, e-mail address)
- Company name
- Password hash
- Usage data (IP address, timestamp of your logins, user agent)
- Mobile telephone number for SMS messages
- Asset geodata or addresses (optional)
- If necessary, ticket contents
This data is stored until your account is deleted or, in the case of your usage data, for 180 days. If the data is required for the assertion, exercise or defence of legal claims, it will be stored for a further 3 years.
Recipients of data / categories of recipients
Access to your personal data is limited to the absolutely necessary extent at WIKA. To provide the service, we work with selected partners who have been contractually committed to WIKA’s high data protection standards.
We do not disclose the processed data beyond this unless we are legally obliged to disclose it.
Please note that access to the ticket system requires a Microsoft account, which you must provide independently of us. This agreement between you and Microsoft is governed by Microsoft’s privacy policy, which we have no control over and is not part of this policy.
16. Processing of your data when you visit WIKA Klingenberg
We look forward to welcoming you to our main factory in Klingenberg. In the following, we explain to you the processing of your personal data required for it.
Purposes and legal bases of data processing
The purposes of processing are
- to make sure your visit runs smoothly, including determining someone to accompany you at the plant, issuing a visitor badge and, maybe, taking measures for special circumstances (such as reservation of a parking space, catering, notes on delivery, accommodation, lost & found after a visit) as well as your orientation and your safety on the factory premises. The legal basis is our legitimate interest in accordance with Art. 6 para. 1 pt. f of the GDPR.
- to make sure that a legally required comparison with relevant sanction lists according to European and national law as well as recognised international sanction lists is carried out.
The legal basis, in the first case, is Art. 6 para. 1 pt. c of the GDPR together with Section 4 of the German Foreign Trade and Payments Act (AWG), and also Art. 6 para. 1 pt. f of the GDPR whereby the legitimate interest of WIKA Alexander Wiegand SE & Co. KG is based on the avoidance of trade restrictions with the relevant country.
Collected data and storage
The following data are collected for the above-mentioned purposes:
- name, company details, type of business relationship, language
- time, date and duration of your visit
- if applicable: type of catering, information on other special circumstances
- if applicable: place of residence, date and place of birth
These data are stored for 30 days. In case of sanctions list check, no data is stored. Deviating from the aforementioned, we store them longer in exceptional cases if we are obligated to do so by law.
Please note the information on video monitoring at the factory premises.
Recipients of data / categories of recipients
Access to your personal data is limited to the absolutely necessary extent at WIKA Klingenberg. In certain cases, service providers support our specialist departments in performing their tasks. The requisite data protection agreements have been concluded with all service providers.
Processed data will be disclosed to third parties to the required extent based on the individually described purposes and legal bases:
- To our caterers so that they can provide catering. The legal basis is fulfilment of the catering contract in accordance with Art. 6 para. 1 pt. b of the GDPR.
- If a person is found on a relevant sanction list in accordance with European or national law, a notification is made to the competent authorities in accordance with legal requirements to Art. 6 para. 1 pt c of the GDPR together with Section 4 of the German Foreign Trade and Payments Act (AWG).
17. Processing of your data outside these propositions
Below we explain our handling of data from customers, suppliers, contractors and prospects beyond the above-mentioned processing.
Categories / origin of data
Within the framework of the contractual relationship outside the website and for the initiation of the contract, we process the following personal data:
- Contact details (e.g. first name/surname of the current and, if applicable, previous contact persons and title, company name and address of the customer (employer), telephone number with direct dial, business e-mail address)
- Occupational data (e.g., function in company, department)
- If necessary, bank details (as part of a SEPA direct debit mandate also the first name/surname of the account holder)
- If necessary, preferred payment system, information on creditworthiness and credit behaviour
- If applicable, additional data, if you choose to provide us with this information
In principle, we will maintain your personal data from you as part of the initiation of the contract or during the current contractual relationship.
Purposes and legal bases of data processing
Even when processing your personal data outside the website, the provisions of the GDPR, the BDSG (new) (Federal Data Protection Act; German: “Bundesdatenschutzgesetz”) and other relevant legal provisions are always observed.
Your personal data will be used exclusively for the execution of precontractual measures (e.g. for the preparation of offers for products or services) and for the fulfilment of contractual obligations (e.g. for the performance of our services or for purchase order processing/order fulfilment/payment processing), (Art. 6 para. 1 pt. b GDPR) or if there is a legal obligation to process it (e.g. due to tax regulations) (Article 6 para. 1 pt. c. of the GDPR). For these purposes, the personal data were originally collected.
Of course, a legal data protection permission requirement may also constitute your consent to data processing (Article 6 para 1. pt. a. GDPR). Before issuing, we will inform you about the purpose of the data processing and about your right of withdrawal in accordance with Art. 7 (3) GDPR.
In rare cases, your data may also be processed for our legitimate interest in the enforcement, exercise or defence of legal claims.
Recipients of data / categories of recipients
Of course, the processing of your personal data outside the website will also ensure that only those individuals will receive the data they need to fulfil their contractual and legal obligations.
Data is generally collected, processed and used by us, in particular, if we guarantee it. In certain cases, however, your data is also processed and used by other companies of the WIKA Group (affiliate companies). This is carried out, in any case, in the event where customer relationships have a cross-border connection (also to countries outside the European Union) and the passing-on serves the fulfilment of the contract and related obligations.
In this case, too, service providers support our specialist departments in the fulfilment of their tasks, whereby the necessary data protection contract has been concluded with these service providers. In the case of processing outside the EU/EEC, the security of processing and the level of data protection is ensured through appropriate guarantees. For the appropriate guarantees, we implement:
- Adequacy decision of the European Commission (Art. 45 GDPR)
- EU standard data protection clauses (Art. 46 para. 2 pt. c and d of the GDPR)
- Associated internal company guidelines (Art. 47 of the GDPR)
Last update: 2022-04-06